Strategic Database Marketing Certificate Program

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This is a certificate program for students who are reading Strategic Database Marketing 4th Edition by Arthur Middleton Hughes (McGraw-Hill 2012).  The book has 23 chapters. There is a quiz after each of the first 22 chapters.  Those who successfully complete the 22 quizzes with an overall score of 70% or more will receive a Certificate of Completion from The Database Marketing Institute, signed by Arthur Middleton Hughes. You have two chances to take each quiz. You may take the quizzes at your own speed. You can take a few questions one day, and come back at any future time to take more questions.  There is no time limit. When you have completed all the quizzes, you will be asked if you want to receive a certificate. If you do, it will be e-mailed to you for printing on your printer.


Those who receive a certificate can list it on their resume in applying for employment. For employers who inquire, we will confirm that you have received a certificate if you let us know that you want us to. We will also help you to gain employment in the e-mail and database marketing field.


The cost of the certificate program is $20.  To apply for the program click here.